{"id":2201,"date":"2025-07-09T16:57:14","date_gmt":"2025-07-09T14:57:14","guid":{"rendered":"https:\/\/www.oeoe.de\/award-winning-branding\/"},"modified":"2025-07-10T11:30:53","modified_gmt":"2025-07-10T09:30:53","slug":"award-winning-branding","status":"publish","type":"post","link":"https:\/\/www.oeoe.de\/de\/award-winning-branding\/","title":{"rendered":"Ausgezeichnete Markenarbeit.\u200b"},"content":{"rendered":"\n

Unser Deb\u00fct beim German Brand Award.\u200b<\/strong><\/h2>\n\n\n\n

Wir wollten es wissen: Wie schl\u00e4gt sich unsere Markenarbeit, wenn sie von einigen der Besten der Branche bewertet wird? Der German Brand Award \u2013 mit seinem Fokus auf ganzheitliches Branding \u2013 schien genau der richtige Ort, um das herauszufinden. Wir haben zwei Projekte eingereicht. Und dreimal gewonnen.\u200b<\/p>\n\n\n\n

\ud83e\udd47 Gold f\u00fcr Mynaric \u2013 wo aus unsichtbarer Laserkommunikation eine sichtbare, globale Marke wurde.
\ud83e\udd48 Doppelter Winner f\u00fcr Simon & Partner \u2013 ein radikaler Wandel: von Steuer-Bla-Bla zum Talentmagnet.<\/p>\n\n\n\n

Beide Projekte \u00fcberzeugten die Jury auf ganzer Linie: <\/p>\n\n\n\n

\u201eMynaric beeintruckte mit einem ’strategisch fundierten und gestalterisch starken Markenansatz‘. Eine hochkomplexe, unsichtbare Technologie wurde in eine ‚greifbare und markante Markenwelt‘ \u00fcbersetzt\u00a0\u2013\u00a0und konsequent \u00fcber globale Plattformen hinweg ausgerollt, inklusive NASDAQ-Listung am Times Square.\u201c\u200b<\/p>\n\n\n\n

\u201eSimon & Partner \u00fcberzeugte mit einem Relaunch, der ‚Tradition und Zukunft vereint‘- Die Jury hob das ‚ma\u00dfstabsetzende Employer Branding‘ hervor \u2013\u00a0Talente werden durch digitale L\u00f6sungen und ein authentisches Markenerlebnis gewonnen.\u201c\u200b<\/p>\n\n\n\n

Wir haben in Berlin gefeiert. Mit spannenden Gespr\u00e4chen, alten Bekannten \u2013\u00a0und dem echten Gef\u00fchl von Momentum. Ein riesiges Dankesch\u00f6n an unsere Kund:innen und das gesamte OEOE-Team. Diese Auszeichnungen sind mehr als nur Troph\u00e4en. Sie sind das Ergebnis von Vertrauen, Klarheit und mutigem kreativen Arbeiten.<\/p>\n\n\n\n

Mehr dazu hier:\u200b<\/p>\n\n\n\n

Mynaric:\u200b<\/p>\n\n\n\n

Jury-Statement: https:\/\/www.german-brand-award.com\/galerie\/detail\/telecommunications-and-it\/mynaric<\/a>\u200b
Case-Video: https:\/\/vimeo.com\/791839996<\/a>\u200b<\/p>\n\n\n\n

Simon & Partner:\u200b<\/p>\n\n\n\n

Jury-Statement I: https:\/\/www.german-brand-award.com\/galerie\/detail\/employer-brand-of-the-year\/simon-partner<\/a>\u200b
Jury-Statement II: https:\/\/www.german-brand-award.com\/galerie\/detail\/banking-and-financial-services\/simon-partner<\/a>\u200b
Case-Video: https:\/\/vimeo.com\/900514384<\/a>\u200b<\/p>\n\n\n\n

\u200b<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

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